This month’s LearnDash customer spotlight is Maria Killam: a decorator, stylist, speaker, educator, and true color expert known around the globe.

At age 30, Maria decided to quit her day job to start a redesign business. She describes her superpower as understanding the power of color and how it can create transformation. After working with large color samples at a Benjamin Moore Paint Store, she started to see a pattern in neutral undertones. This sparked the creation of her now-famous Killam Colour System.

Once the pandemic of 2020 hit, Maria found herself limited in how she could shop for furnishings and decor. Realizing that this problem would be something others shopping for home decor would run into, she decided to share her do’s and don’ts of online shopping. 

With a WordPress site featuring LearnDash, Maria was able to launch her signature course: Shop Online with Colour Confidence! 

Let’s tour this beautifully customized WordPress site and feel inspired by Maria Killam’s unique use of LearnDash.

An Engaging Homepage with Multiple Calls-to-action

When you land on the website’s homepage, you’ll find a beautifully-colored site with various ways to learn or work with Maria.  There’s an email opt-in above the fold, plus multiple places to check out her products and explore her courses.

Selling Products and Courses with a Shopping Cart

Maria draws users to her shopping cart with a “save my seat” or “join the masterclass” call to action button. From there, Maria’s website makes an excellent example of the LearnDash WooCommerce add-on. On the checkout page, Maria explains all you’ll receive in one of her live or virtual courses to empower future students to feel confident in their purchases. 

Since Maria sells multiple products like ebooks and virtual events along with her courses, WooCommerce integration is a perfect solution. With this, she can provide a shopping cart experience that allows users to purchase courses and other products in one checkout experience. 

Monetize Your Expertise with LearnDash 

Maria Killam uses LearnDash to monetize her expertise, and you can too! There are a variety of ways to utilize LearnDash on your website.  How can LearnDash help you achieve your education goals for your students, company, or product? 
Want to take LearnDash for a test drive? You can experience LearnDash from a learner’s or a course creator’s perspective in our free demo.