December 14th, 2015 LearnDash Tips

The new year is right around the corner, and with it comes new expectations and trends.

In 2015, the Brandon Hall Group study some of the LMS trends and found that overall satisfaction across enterprise learning management solutions was low.

As a result of these low satisfaction scores, new trends are expected for the coming year.

The infographic below, originally shared by LMS provider Docebo, highlights the areas where people are the least satisfied.

Probably most alarming to LMS providers is the finding that respondents are not confident that their current system will be capable of meeting their future needs.

This is a major issue, and echoed by the fact that 31% of survey participants indicated that they would not recommend their current LMS to a colleague.

In short, people aren’t happy with their current LMS, with 38% of companies actively looking to replace their current system.

Another finding in the survey that is perhaps not so surprising was that ROI satisfaction scores were worse for companies that were paying more per user.

Per user pricing has always been a point of contention in this industry.

Learning management providers with this kind of pricing face an uphill battle in winning new clients – especially if their price-structure negatively impacts ROI.

I’ve personally seen a shift away from per user pricing among some major LMS options as they adopt a more “all inclusive” approach.

For example, they will ask for a large yearly fee for their hosted solution, but eliminate any restriction on user count.

Overall I think that the findings from this survey are quite indicitive of the LMS industry at the moment. Many providers are just moving too slow to adapt to the changing expectations.

It’s not too late to catch up, but it’s imperative that they do or risk being obsolete.

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About Justin Ferriman

Justin Ferriman started LearnDash, the WordPress LMS trusted by Fortune 500 companies, major universities, training organizations, and entrepreneurs worldwide for creating (and selling) their online courses. Justin's Homepage | Twitter

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