June 27th, 2016 Business

Editing-ElearningSelling online courses is all the rage today despite being a viable business venture for quite some time now.

It seems that every other week there is another piece of software hitting the market with “the best” way for you to create and sell courses. Certainly a lot of noise out there!

That is not to say that these platforms don’t provide value. Many of them are pretty slick. But here is the thing: the platform itself is not going to make you successful.

If business success was due to the tools we used then you would see far many more successful businesses.

Instead, it is about how you use those tools and execute on your processes.

But what if you don’t know how to start creating and selling courses? Well, you could seek coaching from people who have done it before. There is no shortage on courses about creating courses.

You could purchase one of these courses as you learn about the industry. However, there are also some free resources available for getting ideas about how you want to approach this business.

3 Tips For Creating & Selling Online Courses

Sell First, Build Later – There is a misconception that you have to first create a course before selling. Save time and money by selling first!

Are You Selling Courses, or Community? – Selling a course is great, but if you can sell a community then you will have more revenue opportunities.

Using SEO To Sell More Online Courses – You won’t sell anything if your courses can’t be found. Use practical SEO to put your offering in front of the right audience.

Justin Ferriman photo

About Justin Ferriman

Justin Ferriman started LearnDash, the WordPress LMS trusted by Fortune 500 companies, major universities, training organizations, and entrepreneurs worldwide for creating (and selling) their online courses. Justin's Homepage | Twitter

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